I wanted to talk about what type of content, especially video content to create
if you want to progress in your business, and if you want to attract people,
and if you want to make more money by creating content.
I think by now, you should not be asking yourself a question whether you should be creating content because that's a given. Like, the world is going social. The world is going on internet, the world is going mobile. At anytime soon, you're not going to stop using this device. Nobody’s ever going to stop using their phones.
It's only going to keep progressing and more and more people will start using social media and whatever is going to come next. So the question shouldn't be like, “Oh, should I mention make videos, should I start putting some content out there?” Yes, by now you should be quite clear that you shouldn't be doing that if you want to gain presence online, if you want to start attracting people to you.
But then once you realize that you should be doing it, a lot of people ask the question, “Well, what should I talk about? If I'm going to do videos, because videos now work the best, what should I talk about in my videos?” There's few things that I would recommend if you're in network marketing, there's a couple of things I would recommend for you to talk about.
Video type number one is company specific. So if you can do company specific videos, if your company allows you to use the company name and talk about your company in your videos, that's a great type of video to do. Why? Because you're going to attract people who are going to be looking for your company. I have people who join my team, who come from my videos on Facebook or on YouTube about my company.
So because I'm producing videos about the marketing plan about the products about the samples and things like that, people who are researching my company will very often run into videos by me and say, “Well, this guy is not totally stupid. Let me message him and join his team.” So I've had people reach out to me, because of the company specific videos that are uploaded a year ago, two years ago, three years ago, four years ago, and so on. So that's first type of video that you might want to start producing and putting on social medias, is company specific videos, of course, if you can do that.
The second type of videos that I would recommend to do is network marketing specific videos. So again, if you want to attract people into network marketing business, then you want to start talking about network marketing. Because one, again, there's a chance that people who are researching network marketing will run into your videos and say, “Hey, this person talks about network marketing. They seem to know what they're doing. Let me message them and join their network marketing business.” Also, whatever you talk about, you position yourself as an influencer in that area, as an authority in that area.
Now, you don't need to say that hey, I'm an expert in network marketing. I'm a network marketing guru. You don't have to say that, especially if you're not, but people will perceive you this way anyway. Because they'll see wow, if this person has done 600 videos about this particular topic, that they must know a thing or two about this thing. It's the branding that you're putting out there. It's the positioning that you're putting yourself in. So when you talk about network marketing, again, there's a chance that you will be attracting some people.
The third type of video that you might want to do is product specific videos. So again, if you have a health product, you might want to talk about health. If you have a beauty product, you might want to talk about beauty. If you have a cleaning product, you might want to talk about cleaning, and so on. So again, when you talk about your product area, so you don't just have to talk, “Let me tell you about this product. And now, let me tell you about this product.”
You don't need to do that. I mean, if you have a product that helps people lose weight, you could be talking about nutrition, about diet, about exercise, about weight loss, never even mentioning your product, but you will become an authority in that particular area, and people will research you and people will ask you and you will then be able to plug in your product. And people will be a lot more likely to buy a product from you if they perceive you as an expert in that particular area.
And then the last fourth type of video that I would recommend for you if you are in network marketing, is personal development. Now, somebody said network monitor is a personal development course disguised as a business. And I agree with that, unless you grow yourself, you can't really grow your business. So when you do videos about personal development again, what are you doing? Who are you talking? You're talking to your potential audience. Because the people who join your team, would you like people to join your team who do personal development? Or who don't do personal development? Of course, silly question.
For sure, you would want people who do personal development to join your team because they will be stronger, more confident, more resilient, more committed. So if you start producing personal development videos, and people start watching it, and then one day they decide that they want to make extra money from home and join a network marketing opportunity, guess whose business they will be joining, of course yours, because they already look up to you. You already have some sort of influence on them.
I remember Fraser Brooks explained it was simple. The more of your content somebody consumes, the more influence you have over that person. So the more videos that you produce, and the more people watch those videos, the more influence you will gain over those people. Because once they have consumed a lot of your content, they will start respecting you, they will start trusting you, because they'll see that, hey, this person shares valuable ideas and valuable information.
So these are the four types of video content that I would recommend you to do on Facebook, on Instagram, on LinkedIn, on YouTube, wherever you are. These are the great pieces of content that I like to produce. I do a lot of videos in these areas in order to attract people to my business in order to position myself in my business and out there and to show off my brand to other people.
That’s my training and tip for you. Hope you got value some value in this blog post, if you did, feel free to share it with other people. If you would like more amazing trainings check out “Network Marketing Success Training” group http://titaniumsuccess.co.uk/successtraining.php. There are 10 amazing lessons in this training course that will help you get the breakthrough in your business!
Yours in success
In : Personal Development
Tags: video topics that are recommended