So today I wanted to talk about FBI. What does it stand for? Well, it stands for FEATURE-BENEFIT-INCENTIVE. You see, the mistake a lot of network marketers do is that they try to sell what it IS and that's the worst thing that you can sell. Like, whether you sell insurance or if you sell cosmetics or if you sell weight loss food supplements, or whatever it is, if you just sell what it is, nobody wants it, nobody's interested. So the biggest mistake to do is to try to sell your product by sell...

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I sometimes hear people say that network marketing is a hard business. I always ask "Compared to what?" because if we compare it with a traditional business, here is what you have to take care of:



1. Product development: if you have a traditional business you have to think of an idea for a product, then you have to manufacture that product.

2. Warehousing: in a traditional business you have to rent huge spaces in a warehouse in order to keep your stock.

3. Shipping: in a traditional business you...
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