I want to talk about hype. Why you should not use hype in your network marketing business. So what is hype and why you should not use it?



Well the hype is basically when you're exaggerating, when you’re using large numbers, when you’re over estimating, when you’re saying things that might not be true.

So an example of that would be you talking to a friend and saying, “Hey, join my business, you can make 10,000 pounds a month.” Can they make? For sure, but will everybody make? Probably...

I want to share with you four stages of attention you will receive as an entrepreneur, as a business owner. So what sort of attention can you expect to get as an entrepreneur?



You start your home based business, you start your network marketing business, and of course you expect everybody to love and support you. Yes. If you do that I've got some bad news because when you start something, you will go through the four stages of attention with your friends, family, work colleagues, neighbours, b...

The title of this blog is managing attention as a leader in business.



I went to mass today and then the last one of the readings was quite interesting, because it said, in my own words, it said, those who boast, they will be humbled and those were humble, they will be raised up. And I thought, hmm, isn't it interesting? Wouldn't it this law or this rule also apply in our home based business? So there is like two groups of leaders in network marketing out there.

There's one group who are blowing...

I want to talk about attention because when it comes to us selling our product or selling our business, before we can do that, before you can sell your business to somebody, or before you can sell your product to somebody, first of all, you have to get their attention.



Like Gary Vaynerchuk says, “We are in the attention business nowadays, because people are being bombarded constantly with information.” Gone are the days when there were four channels, and that was it, so you had to watch on...