Remind your customers about you!
I
want to talk about reminding about yourself to your customers. What do I mean?
Why would you have to do that?
Because the mistake I did when I first started
in home based business, I would sell a product to somebody, I would deliver the
product, give them my business card, and I would hope that they would call me. When
they need more product, they would give me a ring, they will reach out to me.
And when that didn't happen, I was like, “Oh, maybe they didn't like my
product. Maybe they're not happy with me.”
And
I started imagining all of these things until I learned that people are lazy. People
look for the easiest path. Our brain is wired in a way to look for the path of
least resistance, the easiest path and guess what's the easiest thing to do? Nothing.
The easiest thing is to do nothing. And that's why even though you sell a
better quality product, even though it might be even better price or whatever,
the next time the person is in the supermarket, they see a worse quality
product at a higher price they'll grab that product, put it in the basket. Why?
Because it's convenient. That's what matters the most, convenience and ease.
You
have to make it easy for your customer to buy from you. If your customer has to
go, “Oh, who was that person who sold me that product? What was the name? I
can't find them now.” That's too difficult. That's too difficult; they’re not going
to bother with that. They're just going to go on Amazon, they're just going to
go on eBay, they're just going to go on supermarket, they're just going to go
in duty free next time they in the airport and they buy a worse quality product
at a higher price because it's easy.
Think about it, why does Coca Cola
advertise? Everybody knows about coca cola? Why the heck are they advertising? Because
they have to keep reminding to you about themselves. If they don't, they know
you're going to go and buy the bloody Pepsi. Why do you buy from Amazon or from
eBay or from any other big online shop and then you start getting emails? “Hey,
special offer. Hey, new product. Hey, this happening?” Why the heck are they
doing that? To keep reminding you about themselves so you don't forget about
them and you keep buying from them, not from somebody else.
That's
what you have to do. You have to think of ways of staying in touch with your
customers. Maybe that's a Facebook group maybe that's a WhatsApp group, maybe
that's whatever. But you have to find ways how to creatively stay in touch with
your customers so they don't forget about you so that it is easy for them to
buy from you. And you have to keep reminding them about yourself. “Hey, we have
a Christmas offer. Hey, there's a discount. Hey, there's a new product that
came out. Hey, I just did this demonstration video. Hey, I've got these 10 tips
about this.” And you keep giving value, useful information, interesting stuff,
funny stuff, contest, whatever you can to keep your customers engaged. Keep
making it easy for your customers to buy from you. If you don't do that, you
will miss out on so many sales. It's not even funny.
That’s my
training and tip for you. Hope you got value some value in this blog post, if
you did, feel free to share it with other people. If you would like more
amazing trainings check out “Network Marketing Success Training” group http://titaniumsuccess.co.uk/successtraining.php. There are 10 amazing lessons in
this training course that will help you get the breakthrough in your business!
Yours in
success
Gediminas.
In : Personal Development
Tags: make it easy to buy from you