I want to talk about objections and especially the price objection. So the
title of this blog is price is always an objection in the absence of value.
If you're constantly getting an objection from your potential customers that, “OH, that's expensive, oh, that's pricey.” If you're getting a lot of price objections, or even if somebody is looking at your business opportunity, and they say, “Ooh, I don't know if I can afford to join your business.” What the person is basically saying is that you haven't built enough value because you can't fight somebody on price. If you start fighting on price like, “Oh, but we can do two pounds cheaper than so and so.” You already lost before you even started.
So what you want to do is build so much value in what you're offering that the price is no longer question. So if I'm trying to sell you on joining my business, I'm going to build so much value for you in my business, what you're going to get out of it, how much money you'll be able to make, how much you're going to grow as a person, how much you fun you're going to have, how many amazing people you'll be surrounding. I'm going to build value so much that by the end if you need to spend some money just to get started, that's not going to be a problem. You're not going to worry about that because that's going to be for you like it small price to pay for to get all of what I'm going to get in this business.
And same with the product, if you build enough value in the product, and how do you build value in the product, by selling not features, but benefits. Too many people sell features. “Oh, it has this ingredient in and it has this ingredient in.” That features. Features tell, benefits sell, what will you get by using this product? How will you feel by using this product? What sensations you can experience what other people say about you when they see using this product? So that's the value guys, once you've built up the value, the price is no longer the question. And really, I could even apply this when it comes to for example training events.
If your people are not coming to a training event, the chances are you haven't built enough value in the event. Then they are going to find excuses, “Oh it's too expensive. It's too far to travel. I don't have where to leave my kids,” and so on. So the list is endless and you can't fight all of those objections. But if you build enough value, guess what, all of a sudden they found a babysitter, they go to transportation, they've got a day off from work or whatever, they are there. Why? Because you've built enough value in that training event, and anything else.
So whenever you're struggling with anything, you know, selling or inviting or attracting people always work on value, add value, add value, add value, so that the person understands everything they will again from that, and that's really the difference between an announcer and promoter. Announcer just announces, hey, I have this product for sale, hey, I've got this event, hey, and I’ve got this business. They just announced and they let the customer or the prospects do all the work of figuring out whether it's worth for them to invest or not. A promoter builds so much value that the customer or the potential prospects don't need to think about it, they don't need to do the homework because they've already sold it to them by building that value.
Okay, so that's my tip for you, do build the value and you'll see how your amount of people coming to events amount of people buying your products and joining your business will go through the roof and you will get much better results and make a lot more money.
That’s my training and tip for you. Hope you got value some value in this blog post, if you did, feel free to share it with other people. If you would like more amazing trainings check out “Network Marketing Success Training” group http://titaniumsuccess.co.uk/successtraining.php. There are 10 amazing lessons in this training course that will help you get the breakthrough in your business!
In : Personal Development
Tags: build the value and the amount will go up