Doing the long distance product demonstrations
I
want to talk a little bit about doing long distance product demonstrations.
Yesterday,
I was participating in a mastermind with different network marketing leaders
from different network marketing companies and there were a few ladies from a
big well known makeup company that she had a really cool strategy that they do.
Now because they deal with skincare and cosmetics, etcetera, what they did,
usually before the quarantine, before the lockdown, they would meet up with
people and do these pampering events where they would get the potential
customers to test out the face systems and the hand care systems, all their
skin care stuff, but since the lockdown happened, since everything got shut
down, they couldn't do the live in person product demonstrations and to get the
customers to test the product. But actually feeling the product and touching it
and testing it is a big part of a customer experience and a big part of a
customer making a decision to buy the product.
They were thinking how could we do the same thing in this lockdown environment?
And they figured out something that they started doing, which they call like long
distance demonstrations. What they did, they actually make a little box with
about 20 different product samples inside the box and send it to potential
customers. Potential customer pays a symbolic amount of money because we know
that people don't value what they get for free anyway. So they pay like 10
pounds or 10 euros, just to cover the actual samples and the postage, and they
send these little sample boxes to all of the customers, then the customers get
added to our Facebook group or WhatsApp group or whatever, and then over the
next a week, or 10 days, the customers are getting a video every day of how to
test or sample each product, right. It's not just saying, “Hey, here's the
product, try it out.”
But
actually there's a tutorial, there's a walkthrough for a customer how to get
the best result trying the different products. And over that week or 10 days,
the customer tries out all of these 20 or 25 different products, and guess what
happens by the end of it? A bunch of them wants to buy the full system for the skincare;
a bunch of them wants to join the business, and the leaders don't even have to
leave their home to run these demonstrations. So their potential customers can
be all across the country and they're running these demonstrations from home but
people get to touch the product, people get to physically experience the
product. What do you think? I think it's absolutely genius. If you have a
product that you can make into small samples and let people to try this
strategy, I think it's awesome. It's incredible.
That’s my training and tip for you. Hope you got value some value in
this blog post, if you did, feel free to share it with other people. If you
would like more amazing trainings check out “Network Marketing Success
Training” group http://titaniumsuccess.co.uk/successtraining.php. There
are 10 amazing lessons in this training course that will help you get the
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Yours
in success
Gediminas.
In : Personal Development
Tags: product demos on lockdown